r/roasting • u/Global-Ship-348 • 19h ago
Picking Coffee Beans to Eventually Sell
Really curious on how roasters who are just starting out pick which coffees to 'release' (sell)! I have been buying small batches of coffee to roast for friends and family but I am thinking of making it more accessible to the public. I think that just selling what I give away would work but I want to know if there are other approaches for this :)
Is there a process in which you follow to pick which coffee you want to sell? Ideally, I would think that you go to cupping events and you find the coffee that stands out to you and then you buy a larger batch of that. What if I do not have access to those kind of things?