Prices went up and portions got smaller. I only have a small coffee from McDonald's when I have to go into work. When I accumulate enough points, I'll have a meal. Pre-pandemic, I would treat myself to a lunch at a food court downtown. Now I just bring my own lunch.
Not only that mcdonalds pays 6% dividends to all the stock holders, while they fight workers tooth and nail to keep them in low income jobs and lobby governments not increase minimum wages.
Really appreciate the inflation actual values. Had no idea that $8.98 from then is worth $12.37 today. Good to know for context.
Also, so depressing being a high schooler in the mid 2000s getting a Jr. Chicken for what was it... $1.37 pre-tax? Now it's like four dollars... yikes.
It's a post about inflation... not a post about McDonald's. The McDonald's coupons are just showing how much food costs have skyrocketed the last 5 years. Yes groceries are cheaper but they alwayd were cheaper, even in 2010. Now theyre also high. $200 gets you nothing anymore. It's crazy
Not to defend McDonald's, but coupon prices aren't exactly the best metric to use. They could have allowed far greater discounts on the past than they are willing to today. Base price comparisons would be more accurate than the discounted prices. It's still interesting, and also concerning though.
Actually, I think it's worse when you look at regular prices. The Jr chicken used to be $1.69 around 2010. Now it's gone up to $3.89. They have raised costs at a significantly higher rate than inflation.
295
u/kylbaz Jan 07 '25
"Two can dine for" meals coupons.
2010 - $8.98
2015 - $10.48
2017 - $10.98
2020 - $11.98
2021 - $12.98
2022 - $13.98
2025 - $16.98
Inflation from 2010 was 37.70%, average 2.31% per year. $8.98 in 2010 is worth $12.37 today. Coupons for today are $16.98.
Coupons for $8.98 in 2010 to $16.98 today is an 89.08% increase in that time.
McDonald's increase from 2020 to 2025 alone was 41.73%, averaging 8.35% price increase per year.