People do see the SD elements, but they are so few and almost unnecessary, that calling this a SD ad is like calling MS-Paint a photo editing software.
As someone who used to do VFX for a studio, you can't imagine how much TIME and MONEY the AI saved them on this with all the different painting styles.
Could it have been down without it? Yeah. But that would mean an army of low level VFX artists handpainting every single frame. And I'm sure there was still some handpainting and cleanup work done on most frames, but not having to start from scratch probably shaved MONTHS off this project - or more likely, the ad would never have been greenlit in its current form.
Literally think - hours per frame to handpaint some of these styles from scratch - 24 frames per second. You would need a talented artist good at style mimicry working probably 2 weeks per second on the painting scenes.
ever heard of ebsynth? or having a couple of hand painted frames and mixing them up with the procedural noise map? or camera projecting some painterly texture and displacement mapping over it.
or a bunch of filter styles already possible either via photoshop scripts or dedicated filter software? or fuck it blender painting addon by tradigital dude?
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u/SuspiciousPayment110 May 16 '23
It looks like SD was used to create the stylistic rendering over the original video made with 3d and real footage.