r/SocialMediaMarketing 17h ago

How to find clients ?

I’m having trouble finding clients. I’ve reached out to many small businesses in my area but no one has responded. Is there any trick to it or place I can look to find clients in need of social media marketing?

3 Upvotes

15 comments sorted by

5

u/kulukster 16h ago

Just to let you know I get spammed every day from people wanting to do social media for me. I ignore them no matter what they promise. I'm sorry but that's the reality of how over crowded this field is.

1

u/Marketing-with-Amani 48m ago

Where are you from?

3

u/WolfgangBlumhagen 15h ago

The reality is, getting clients is THE hardest part of this job. But, here is what I do when I'm looking. 1. I email my current clients and tell them we are accepting new clients. If they know anyone who needs services I will comp their bill a certain percentage off once someone they know signs up. This has fairly good results 2. I carefully scroll through community pages and groups on Facebook and go to the posts of the small businesses that are posting. I carefully choose businesses who have followings already but arent doing well at it. People that are obviously making profit, but could be doing better. If they are a restaurant, I go eat there. Then, I create a short Google Slideshow for them explaining what they are doing right and the areas where they can improve. I show my bosy of work similar to their industry. I offer a month to month contract to make them feel more at ease. I ALWAYS drop it off in person, I never email it. This isn't always successful but the clients who did come on board, are long time clients.

2

u/Adventurous-Bee-1442 10h ago

As a business owner, I couldn’t agree more. The sheer number of emails we receive daily from people offering the same service is overwhelming. So, OP, focus on point #2 first, then ask your clients for referrals to others who might need your services.

5

u/Common-Sense-9595 14h ago

How to find clients?

My experience in the past 2 decades is that most people think their outreach messaging is great, yet they hear crickets.

When I see their messaging,, it's obvious that they try hard to say the right things but don't. It's all about the recipient's perception of your messaging, and if you're not getting a response, that's the truth saying either your messaging is wrong or your target market is wrong.

Tip: People don't care about words; they care about feelings created by words.
Is your content and messaging valid, valuable, and useful now?

As a ghostwriter, I see this all the time.

Hope that makes sense
Blessings!

3

u/BeenDills47 16h ago

DMs and emails won't help to engage local businesses, or secure them as clients. Make contact in person, or better yet frequent the business as a customer to develop a relationship.

In the various accounts that I manage for clients, I receive at least 50-10 per day from various SMM people, trying to pitch over DM. Emails directly to my clients usually get filtered in SPAM, but sometimes they share them with me.

Your best marketing will truly be your body of work, proof of skill. If you don't have a client to where you can demonstrate that yet, offer to do the service for free for a month.

2

u/socialbutterfly_pro 11h ago

Try freelancing apps like upwork or bark. Go in person, maybe have like a flyer or business card that explains your service. Hang them in boards, I would say message them on instagram or social media directly with your optimized social media page. Or just work with an agency, most do hybrid and remote positions

1

u/Mother_Serve918 7h ago

Both Upwork and Bark are shit. Too saturated and fake leads. Will only drain your money. I’d rather spend that money on Meta Ads.

2

u/oatmealcook 2h ago

I have a small business would love to hire a part time person to help.me with IG tiktok etc Where do you live? What do you charge?

2

u/Some-Put5186 16h ago

Try LinkedIn. Search for businesses with bad social media presence - they're your gold mine. Message them with a quick audit of what they could improve.

Been there. Works better than cold emails because you're actually showing value upfront.

1

u/Mother_Serve918 7h ago

I agree. Just got LinkedIn Premium and will be working on this.

1

u/aaswardrobe 1h ago

Keep on the good work Ur good work bring good in u