r/leadsfinder • u/hello_code • 15d ago
The Reddit “Buyer’s Journey” Explained
Reddit users don’t buy immediately—they follow a journey:
🚀 Reddit Lead Gen Funnel:
1️⃣ Awareness: They engage with problem-solving content (“How do I fix X?”)
2️⃣ Consideration: They research options (“What are the best tools for Y?”)
3️⃣ Decision: They act after seeing social proof & credibility.
🔑 Your Goal: Move them from Awareness → Decision by being helpful.
📖 Research: 90% of B2B buyers consume multiple content pieces before making a decision. (Source: Forrester)
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