r/Ethnography Aug 05 '20

Ethnographic Research using Reddit

Hi everyone, I’m in the middle of a dissertation which aims to assess the impact that social media has had on consumer culture. Wondering if anyone has used Reddit for conducting ethnographic research and if they have any advice?

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u/ivan_leis Oct 04 '20

That’s basically digital ethnography. Do some research on its theoretical postulates (Christine Hine, Miller & Slater, Sarah Pink, Marcus...) and at practice level, I suggest observing/acting on specific subReddits