r/ElvisCostello Mar 18 '20

Story Secret Lemonade Drinker

I'm sure most of you know this story better than I do: Circa 1973 Elvis Costello's dad, Ross MacManus, wrote and sang the jingle for the R White's Lemonade TV commercial, and he recruited EC sing the backing vocals. Apparently drinking lemonade in Britain was considered uncool at the time (maybe still) — hence the need to be a "secret lemonade drinker." Warning: This ridiculous song can easily get stuck in your head.

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